About L A B TRUCK SALES, INC

Founded in 1998, L A B TRUCK SALES, INC has grown from humble beginnings in Denver, CO, to one of the nation’s most trusted heavy equipment and truck dealers. Our journey began with a single vision: to bridge the gap between reliability and affordability in the commercial vehicle sector.

Our founder, deeply inspired by the myth of Hephaestus — the Greek god of craftsmanship and invention — built this company on the principles of precision, resilience, and innovation. Just as Hephaestus forged weapons for the gods with unmatched skill, L A B TRUCK SALES, INC prides itself on delivering machinery that empowers businesses to achieve greatness.

For over two decades, we’ve specialized in cranes, boom trucks, telehandlers, and custom solutions, serving clients across the U.S. and beyond. Since 2022, we have proudly maintained a Gold-Level Partnership with several leading manufacturers, reflecting our commitment to quality and customer satisfaction.

When you choose L A B TRUCK SALES, INC, you choose a team that believes in honest service, enduring relationships, and equipment that performs at the highest level — because legends deserve nothing less.